Statistics show that having many high-quality photos of a property helps to sell it faster. Up to 92 percent of home buyers search for new houses online, and the visual appeal is crucial. Hiring a professional real estate photographer can help your home sell quickly at top value.
At Roost, we want everyone to appreciate the value of your house once you have it on the market. That’s why we recommend quality, professional photos to showcase your most significant investment.
When you are ready to work with an experienced home buying or selling specialist, contact the Roost team. We’ll walk with you through every step of the process. Your confidence and satisfaction are our top goals.
Try our free property valuation calculator today, and let our staff assist you in preparing your home for the best selling experience on the market.
How Does a Professional Real Estate Photographer Help?
In today’s DIY world, many sellers want to do as much as they can for themselves. While this can be helpful in a lot of areas of buying and selling, photography is not the place to skimp on a professional. Their expertise, equipment, and experience make all the difference, and here are six points to prove it.
1. Pictures communicate more than words do.
Homebuyers who search online rely on listing photos to get a feel for the house. A buyer needs to picture themselves in a home before they keep clicking for more information. Communicating the feel of your home is just as important as showcasing the features.
If you’ve updated your home decor, made repairs, and staged your rooms for sale, your photos will make or break all your hard work. When your photos look shadowy, blurry, or crooked, the viewer cannot appreciate how great the home is. And they are unlikely to move forward with an actual tour.
Conversely, professional real estate photos will showcase each room, the exterior, and any other great features of the neighborhood. The difference is staggering. Online users can fully appreciate the beauty of the property when you invest in quality photos.
Your prospective buyer needs to feel the “mood” of each room through photos to make a decision. Professional real estate photographers specialize in capturing intangible feelings with the images they take. Don’t leave this essential element to chance if you want a top offer in a short amount of time.
2. Professionals know how crucial lighting is.
Many homebuyers look for natural light and bright, cheery spaces in their next home. You can’t always control the natural lighting in your home, however. A professional real estate photographer will know which time of day is best to shoot your pictures for the most exceptional results.
Real estate photographers have equipment and know-how to capitalize on your home’s assets in pictures. A ho-hum photo taken with a cell phone will not market your house. But vibrant images from a professional will make your property shine.
3. Quality images offer a high return on investment.
Most homes for sale will receive an offer of $3,000 to $11,000 more when the seller uses professional photos. In addition, they sell up to 32% quicker than homes without pro pictures.
Hiring a professional real estate photographer also ensures you have plenty of photos to use. Home listings featuring 20 pictures sell about twice as fast as those with one photo.
4. Extend your homebuyer reach in a digital world.
With the majority of home searches beginning online, you must have a strong digital presence. Eighty-two percent of searchers use photos as their number one tool for choosing to move forward in the sales process.
Each room must have quality imagery for a user to gain an overall feel of the house. If they resonate with the ambiance, floor plan, and location, it will be because of the pictures. With excellent photos, your listing will stand out to potential buyers, and that is the most critical thing.
5. Professionals can be objective when you can’t.
Most likely, you love your home. You’ve made memories there. You’ve enjoyed pets, kids, family, friends, events, and milestones in your house. Of course, you think anyone would be lucky to live there.
However, online searchers have no context for all the good energy and memories present in your house. They’ll want a functional, trendy, cozy, or versatile space in which to build memories of their own. A professional real estate photographer knows how to communicate these home elements to the buying audience.
Your photographer will respect the home you’ve created while leveraging its best selling points. A professional real estate photographer is on your team to help you get the offer you desire.
6. Technology can further enhance your home’s appeal.
Including virtual tours with the photos in your home’s online listing can further assist the buyer. Remember, the goal is for your home-buying audience to picture themselves in your house.
Shooting video that walks a potential buyer through the house’s layout is incredibly beneficial to the sales process. Capturing footage of your street, trees, landscaping, and the surrounding area can add appeal and real-world flavor for the buyer.
Soon, virtual reality technology may enable the online homebuyer to tour your home in brilliant 3D without ever needing to leave their desk. More and more, imaging technology allows for quicker decisions and higher quality interactions with your target home-buying market.
Use an Excellent Agent with Superior Resources
Hiring an experienced real estate agent means you’ll gain access to other renowned home-selling specialists. At Roost, we partner with an incredible array of home buying and selling professionals.
When you’re ready to sell your home, we’ll supply you with a vetted list of referrals for the best photos for your online listing. We’ll also assist you in finding a quality home stager and will work to ensure you receive the best offer possible.
Visit our website today to connect with a Roost agent. We’ll usher you through the home selling process with care, connection, and attention to every detail. Leave the hard work to us. Whether you are buying, selling, or both, we have you covered.